Leda is an LED facial cleansing brush that uses red or blue LED lights to help fight wrinkles or acne. For this product launch campaign, we needed to showcase the main feature of the product so we played with lights and shadows. The set was designed completely from scratch starting with rough sketches to painting the final laser cuts. We wanted to create a beautiful monochromatic set that matched the color of the product. Scroll down to see a behind the scenes video.

VIDEO+PHOTO: RYAN TINSON
ART DIRECTION: YURI SHIM
HAND MODEL: YOURS TRULY (if you ever need an amateur hand model)