I worked on this black friday/cyber monday campaign as the art director. My colleague and I basically found a photo studio that allowed us to spray paint their cyc wall. We freestyled the whole thing — it was pretty fun (scroll down for a bts video). I was in charge of model selections, hair/makeup & wardrobe looks, set/prop design, shot list and final photo selects. With the final selects I worked on a couple digital marketing assets.

PHOTO: PATRICK YONDOC
VIDEO: ANDREW VONG
ART DIRECTION: YURI SHIM
AMATUER GRAFFITI ARTIST: YURI SHIM + RYAN TINSON